Strategic Guidance for Pivotal Moments

We work directly with CEOs, founders and investors navigating pivotal transitions — repositioning, expansion, stalled momentum or new leadership.

Our model combines cultural fluency with disciplined strategic thinking to guide critical decisions that shape long-term growth.

Trusted by brands, including McDonald’s, Panera Bread, Seattle’s Best Coffee, Campbell’s and Verlasso.

Strategic Brand Direction

Clear positioning. Confident decisions. Long-term relevance.

We help leadership teams define what a brand truly stands for — and what it must become. This isn’t brand development. It’s brand direction: a strategic reframing rooted in cultural insight, competitive clarity and bold positioning.

Work often includes white space mapping, narrative development and frameworks that support decision-making across teams and time horizons.

Ideal for: Companies navigating growth, reinvention or leadership transitions, especially when internal alignment or market relevance is uncertain.

Growth & Innovation Intensives

Focused strategy sprints for meaningful business shifts.

When business is moving fast or stakes are high, sometimes a traditional process won’t do. These intensives are short-term, high-impact engagements designed to unlock fresh thinking, reveal hidden opportunities and align decision-makers around a sharp, forward path.

From modernizing a legacy brand to repositioning a stalled product line, these sessions blend cultural context, market dynamics, and practical insight.

Ideal for: Moments when you’re moving quickly and need perspective, strategy and traction without delay..

Executive & Founder Advising

High-trust guidance in moments that matter.

Confidential, strategic advising for founders, executives and C-level teams navigating business inflection points. We work 1:1 or in small groups to support vision, focus, decision-making and communication when clarity is critical.

It’s grounded, experienced perspective that strengthens your voice and accelerates momentum.

Ideal for: Founders, CMOs and senior leaders seeking a trusted outside partner to challenge thinking and sharpen strategic focus.

Let’s Move Forward

If you’re navigating high-stakes change or brand evolution and are ready for clear, strategic direction — let’s get to work.

We’re currently engaging with new clients on a rolling basis. If this sounds like the right fit, we’ll hit the ground running.